David Beckham Is Appointed Ambassadorial President Of The BFC
The British Fashion Council has appointed David Beckham its ambassadorial president, a newly-created role that will support the organisation in its goal to build networks and partnerships in the United States and Asia.
During the two-year tenure, the global networking position will see Beckham raise the profile of emerging British fashion talent within investment and media communities, and promote ongoing innovation in the sector.
“My role is to support the British Fashion Council, to shine a light on the incredible fashion talent we have here in the UK, and hopefully open up new exciting opportunities for them in markets like the US and China,” Beckham told Vogue exclusively. “I am so lucky that my career has opened up these markets to me, and I hope I can pass some of that benefit on and support the British fashion industry as much as possible globally.”
A key focus will also be education, and Beckham will be tasked with helping boost engagement in young talent from all backgrounds across the UK, through BFC-run Saturday clubs, scholarships and apprenticeships. “It’s so important to make sure we are always supporting our next generation of creative talent in whatever field they are in,” he continued. “If this role helps me to use my position to help shine a light on programmes like this, and inspire kids from across the UK that the fashion industry can be an option for them, then I am incredibly proud to do so.”
The announcement follows the news that Farfetch chief strategy officer Stephanie Phair has been confirmed as the BFC chairman for the next three years. Phair echoed Beckham’s enthusiasm about the new ambassadorship: “As we look to boost support for the British fashion industry at a global level we identified the need for a global figurehead, with global reach, who is able to shine a light on our incredible British fashion talent and ensure we build and create energy for the British fashion economy as we transition through the Brexit period – and David is perfectly placed to help us do this.”